hk.dk wins Sitecore Experience Awards 2014
Tuesday, March 17, 2015
On 17 March 2015, hk.dk was voted “Overall Winner: Sitecore Experience Awards 2014”. This award is the culmination of two years’ determined development of the Sitecore platform, powered by Magnetix and HK.
HK is the largest trade union for white-collar workers in Denmark. In recent years, it has been focusing intensively on its digital member experience. This focus has resulted in greater satisfaction amongst members and an increased degree of member retention. Now the union has been rewarded with the prestigious Sitecore Experience Award 2014.
According to Gartner, Sitecore is a “Leader” in the field of web content management. On the subject of hk.dk’s award, the company says:
“The solution is an excellent example of using Sitecore’s Experience Platform to create a new digital universe, with the company’s customers/members at the centre, by gathering member data and personalising the content. Together with the website’s responsive design and social features, this gives HK complete control of the digital channels and a chance to cultivate relevance and convenience in their digital member communication across channels.”
HK is continuing its digital journey with Sitecore as a platform, and has already paved the way for becoming the digital trade union of tomorrow, providing personalised, digital experiences, which are adapted to the behaviour, device and situation of the user.